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Business: Marketing and Consulting Services: Branding: Logo

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Brand Name

A word that identifies and distinguishes the source of the goods or Services of one party from those of others.


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Registered Trademark

A registered trademark is a trademark the Patent and Trademark Office has accepted and registered for a certain class of goods. Registered trademarks are identified with an ®.


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Mnemonic (ne-mon-nik)

A Symbol ic representation of corporate name or a brand name. Mnemonics where introduced in Ancient times to Help People (litrates and illitrates) recall a person or a group which held it.


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Trademark

A word, phrase, symbol or design, or combination thereof, that identifies and distinguishes the source of the goods or services of one party from those of others.


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Logo


The word "logo" is short for "logotype." Sign, name, or trademark of an institution, firm, or publication, combination of letters and Art Work to create a "sole" entity symbol of that specific unit.


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Emblem

A Picture with a hidden meaning, the meaning is "cast into" or "inserted in" the visible device. For example, a balance is an emblem of justice, white of purity, a Sceptre of sovereignty. (Greek, en-ballo, which gives the Greek emblema.)


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Insignia

Insignia (the plural of Latin insigne: emblem, symbol) is a symbol or token of personal power, status or office, or of an official body of Government or jurisdiction. Insignia are especially used as an emblem of a specific or general authority.



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